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DOI

10.9781/ijimai.2016.360

Abstract

Digital information has redefined the way in which both public and private organizations are faced with the use of data to improve decision making. The importance of Big Data lies in the huge amount of data generated every day, especially following the emergence of online social networks (Facebook, Twitter, Google Plus, etc.) and the exponential growth of devices such as smartphones, smartwatches and other wearables, sensor networks, etc. as well as the possibility of taking into account increasingly updated and more varied information for decision making.

Source Publication

International Journal of Interactive Multimedia and Artificial Intelligence

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