DOI
10.9781/ijimai.2012.178
Abstract
This article focuses on the design and characterization of management model for MSMEs, based on e-commerce and the GS1 international e-com standard. The first part contextualizes electronic commerce and its impact on domestic industry, and briefly describes the B2B e-commerce model used in Colombia. Subsequently the first step to apply the model is presented, which corresponds to the design of a diagnostic methodology that evaluates the technological, technical, commercial and administrative aspects of the organization; after that are exposed the results of the pilot experiment performed on a MSME from Bogota, and finally will be explained the procedures for the implementation of the model.
Source Publication
International Journal of Interactive Multimedia and Artificial Intelligence
Recommended Citation
Tarazona-Bermudez, Giovanny Mauricio; Rodriguez-Rojas, Luz Andrea; G-Bustelo, Cristina Pelayo; and Sanjuan-Martinez, Oscar
(2012)
"Model Innovation of Process Based on the Standard e-commerce International GS1,"
International Journal of Interactive Multimedia and Artificial Intelligence: Vol. 1:
Iss.
7, Article 2.
DOI: 10.9781/ijimai.2012.178
Available at:
https://ijimai.researchcommons.org/ijimai/vol1/iss7/2
